Company
BeeLoop is a leading supplier of interactive travel guides for mobile devices.
Mission Statement
To provide customers with OTA (over the air) ultimate travel guides to discover and enjoy cities with the mobile phone and wireless access (WiFi, GPRS or UMTS) .
Our name
Bees can communicate to other bees the distance, direction, quality, and quantity of a food source with dance.
Scout bees fly to flowers using the position of the sun. They can determine their direction, how much energy they use, and the time of day. When they get close to a food source, the bees use their ability to detect smells and their ability to see to pinpoint the location of the pollen and nectar.
When the worker bee returns to the hive with nectar and pollen from the flowers, she begins to perform one of two "dances" that will communicate the direction, distance, and amount of the food available for the other bees.
When the food source is close, less than 35 yards away, the round dance is used. The returning bee turns in circles changing to the left and then to the right. The richer the food source, the longer and more vigorous the dance. The round dance does not communicate any specific direction, but the forager bee does provide the flowers' scent, which other bees use to find the flowers.
The waggle dance is used to communicate the location of food sources more than 35 yards away. It consists of two loops with a straight run in the middle, much like a figure 8. The direction of the straight run determines the direction to the food source. The rate of looping and duration of buzzing indicate the distance to the food supply. This is the BeeLoop.
Actually, we liked the way it sounded and the domain was available.
It was Dr. Karl von Kirsch, an Austro-German zoologist, who first decoded the honeybee dance. Dr. von Krisch won a Noble Prize for his work in this behaviour in 1973.
Headquarters
BeeLoop SL
468 Diagonal Av.
08006 Barcelona
Spain
Web: www.beeloop.com
E-mail: info [at] beeloop.com
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